{"id":18788,"date":"2017-11-13T09:57:08","date_gmt":"2017-11-13T09:57:08","guid":{"rendered":"https:\/\/www.nobraineragency.com\/seo\/https-www-nobraineragency-co-uk-blog-blog-no-brainer-teams-up-with-charity-nyas-and-trunk-to-reveal-aspirational-films-about-young-people-in-care\/"},"modified":"2023-10-24T14:50:37","modified_gmt":"2023-10-24T14:50:37","slug":"no-brainer-teams-up-with-charity-nyas","status":"publish","type":"post","link":"https:\/\/www.nobraineragency.com\/business\/no-brainer-teams-up-with-charity-nyas\/","title":{"rendered":"No Brainer teams up with charity NYAS and Trunk to reveal aspirational films about young people in care"},"content":{"rendered":"

By Steve Bland<\/strong><\/p>\n

Earlier this year No Brainer teamed up with one of Manchester\u2019s brightest video and content agencies, Trunk, and\u00a0the national charity, the National Youth Advocacy Service (NYAS<\/a>), to work on producing two aspirational videos designed to showcase the incredible talents of young people living in care.<\/p>\n

Well, we are delighted to say that these two inspiring films, one animation and one film based on a poem written by a 16-year-old Preston youngster in care, have been revealed for the first time at an exclusive preview event at Liverpool\u2019s oldest remaining cinema, the Woolton Picture House.<\/p>\n

Delivered through Wirral-based NYAS\u2019s \u201cDigital Life Stories\u201d project, the objective of the six-month campaign has been to encourage young people to learn a range of new skills and engage in a series of workshops on film-making and marketing.<\/p>\n

No Brainer ran the marketing workshops while Adam Britton and the fantastic team at\u00a0Trunk<\/a>\u00a0led the way on the video and technical side of the Big Lottery-funded project.<\/p>\n

And we worked together on storyboarding sessions where the young people came up with the storylines, themes and concepts for the two films. We should also give a special mention to the support we received throughout from Jennie, Lara and Amy at\u00a0Everton in the Community<\/a>\u00a0and\u00a0Kriss Akabus<\/a>i for starring in the film.<\/p>\n

What they said!<\/h4>\n

Gary Jenkins, Director and co-founder of No Brainer said: \u201cWe were honoured to get the chance to work alongside a brilliant charity like NYAS \u2013 and some truly incredible young people \u2013 on this project.<\/p>\n

\u201cWe ran sessions at\u00a0Edge Hill University<\/a>, Devon, South Wales and at our own office in Warrington and we have been blown away by the talent, enthusiasm and desire to learn shown by the young people we worked with.<\/p>\n

\u201cThese films give you an insight into what these young people were going through at that particular time and we genuinely couldn\u2019t be prouder of what they have achieved.<\/p>\n

\u201cWe have also loved working alongside Adam and the team at Trunk. They really are some of the best people in the business at what they do and I\u2019m sure it won\u2019t be the last time we collaborate.\u201d<\/p>\n

Adam Britton, Managing Director of Trunk, added: \u201cThis was quite an unusual brief for an agency like ours but we have loved every second.<\/p>\n

\u201cBoth No Brainer and ourselves wanted to make sure the young people were right at the heart of the project and had the chance to take the films in any direction they chose. The ideas and creativity shown by the young people along the way gave us plenty to work with and we have all loved the challenge of bringing it to life.\u201d<\/p>\n

NYAS, which supports vulnerable young people all over the country, has been working on the \u2018Digital Life Stories\u2019 project throughout 2017 and more than 30 young people have taken part in the process.<\/p>\n

NYAS Chief Executive Rita Waters said: \u201cWe are so proud of what young people across the north west have achieved with Digital Life Stories. The finished films are better than we could ever have imagined and it\u2019s an experience we hope many of them will cherish for the rest of their lives and use to inspire their future careers.<\/p>\n

\u201cBut we couldn\u2019t have done it without the help of No Brainer and Trunk. They have supported us from day one and gone above and beyond what we expected of them. Both teams have really thrown themselves into it and totally embraced what NYAS stands for.\u201d<\/p>\n

About NYAS<\/h4>\n

NYAS is a rights based charity which operates across England and Wales for children, young people and adults, providing them with advocacy and legal representation when important decisions are being made about them.<\/p>\n

You can check out the films here but why not head over to the\u00a0NYAS Facebook page<\/a>\u00a0\u2013 and tell us what you think!<\/p>\n

https:\/\/youtu.be\/uyB2bklmJ54
\nhttps:\/\/youtu.be\/Bwxoxu-xqP8<\/p>\n","protected":false},"excerpt":{"rendered":"

It\u2019s fair to say that PR isn\u2019t easy to define. 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