1.0No Brainer Agencyhttps://www.nobraineragency.comLaura Ruddhttps://www.nobraineragency.com/author/laura-rudd/rich600338<blockquote class="wp-embedded-content" data-secret="leyO9QetHr"><a href="https://www.nobraineragency.com/digital-pr/why-thought-leadership-content-important-b2b/">Why is thought leadership content important in B2B PR and marketing?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.nobraineragency.com/digital-pr/why-thought-leadership-content-important-b2b/embed/#?secret=leyO9QetHr" width="600" height="338" title="“Why is thought leadership content important in B2B PR and marketing?” — No Brainer Agency" data-secret="leyO9QetHr" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); </script> https://www.nobraineragency.com/wp-content/uploads/2023/10/NB-blog-thought-leadership-image.png1557715Thought leadership is a term often bandied around in marketing and PR, especially in B2B circles. But what does it really mean? How important is it? And how can organisations utilise it for the best possible outcomes? What is thought leadership in public relations? Thought leadership in PR is a strategy to get influential media […]